The ethos is simple, to create charismatic wines that are true to what Some Young Punks think wine is about. Inspired by images as bright and as intense as the wines, Some Young Punks draw inspiration from low brow literature of the pulp fiction era. Each wine, each vintage and each label is a moment that will never come again, a winemaker should only ever promise to be consistently good, not just consistent. Each time Punks make a wine it may be the last, if it isn't worthy of being the last then it will not wear Roller Skates or be dressed in Some Young name.