Effen Vodka is made in Holland from Dutch wheat, the purest form of starch. Effen is the only vodka to be designed by the industry for the industry. Every aspect from the sleek functional bottle to the smooth taste was developed after consultation to some of the world's preeminent bartenders. An ancient Dutch recipe was called upon and refined to create a vodka that is idyllic for cocktails and peerless as a pure spirit. Enjoy Effen as the secret ingredient in the most stimulating Bloody Mary or the consummate Cosmopolitan.

The wheat from which Effen is derived contains extremely low levels of fat and fatty acids. Fewer fatty acids mean less caramelization during distillation and the elimination of the harsh alcohol aftertaste that can be caused by traces of burnt sugar. Through a process called continuous of rectification, the liquor circulates through steel columns and is effectively distilled hundreds of times. As another means of avoiding caramelisation, Effen is distilled at much lower temperatures than other luxury vodkas. Effen is filtered through peat rather than the normal charcoal filtration. Peat is more effective at removing impurities, more of the spirit is exposed to the filtration which results in a cleaner, finer Vodka